Tourism Australia website, interactive mapping system

THE CHALLENGE

Tourism Australia’s existing interactive map on their consumer site (australia.com) was not meeting their requirements, and needed a more streamlined process behind it (phase one)

Look and feel was dated and the map was not responsive, and needed to be integrated into the CMS.

THE SOLUTION

We provided a re-envisaged mapping experience extending upon Google’s own mapping capabilities to provide a custom marker clustering system that now supports over 100,000 data points from three separate external data sources.